Wear It NowEasy Upgrades: 10 Must-Haves Under $100

1. Topman suede desert boots
Suede desert boots are a mainstay—McQueen rarely straddled a bike without his—but designers never ventured beyond khaki and brown. That just changed. For spring, the boots got spiked with an array of colors that will give new life to your jeans, chinos, and suits. It's time to let those tan boots fall to the back of the closet—and go electric.

2. Prada Luna Rossa cologne
Prada's new Luna Rossa packs an extra-fresh hit of lavender for the kind of detail-obsessed guy who knows the difference between pomade, paste, and styling clay.

3. Smart Turnout knit tie
This season, reinvigorate your wardrobe with one simple purchase: a knit tie. The hit of texture will give any business suit a lift—and knits are now available in zillions of not-drab colors and countless not-boring patterns.

4. Zara penny loafers
Penny loafers for penny-pinchers: These new low-cost versions are just as advanced as their pricey cousins. Perfect for the guy who's about to start loafing for the first time.

5. Warby Parker Jasper sunglasses
Warby Parker is a brand that's made for this list—every great pair of glasses and sunglasses, like this pair of Jaspers here, comes in at under $100.

6. Minnetonka moccasins
Moccasins have lived in driving loafers' shadows for years—but no more. Not since labels like Tod's started using high-end suede and leather roping to give them new life. Bonus: The OG brand, Minnetonka, has responded, giving the Italian boys a run for their euros.

7. Gap oxford shirt
With a tie or without, alone with the sleeves pushed up or under a blazer, this slim-fit oxford from Gap is ready for anything.

8. The Knottery Grenadine tie
If you're going with a solid tie, it never hurts to choose one with a little texture, like this "grenadine" tie from The Knottery.

9. Superga sneakers
Superga's sneakers are popular with the athletic crowd, but these Italian classics work just as well with a pair of jeans as they do on a tennis court.

10. CB I Hate Perfume Invisible Monster cologne
Invisible Monster from CB I Hate Perfume makes you smell like you felled trees all day with one of those $300 paint-dipped axes, then went home to shotgun a microbrew.

The Best of GQ Endorses

The Louder, Prouder Desert Boot
March 2013

Suede desert boots are a mainstay—McQueen rarely straddled a bike without his—but designers never ventured beyond khaki and brown. That just changed. For spring, the boots got spiked with an array of colors that will give new life to your jeans, chinos, and suits. It's time to let those tan boots fall to the back of the closet—and go electric.

The Tab-Collar Dress Shirt
February 2013

Let's face it, by the end of a long workday, our collars and ties don't look as crisp as they did when we first knotted up in the morning. Here's a solution: Try a tab-collar dress shirt with a built-in button that attaches under your tie for that neat-as-a-pin look—without the pins. The higher, pinched-in collar makes even the simplest tie look like a special event and frames your face in a flattering way. Maybe that's why Daniel Craig wears one as Bond in Skyfall: He can spend the day zooming across Istanbul rooftops on a motorbike yet, come nighttime, still have his tie knot in place to hit the casino and seduce the bad guy's bodacious girl.

Wearing Rubbers
January 2013

This time of year, one nasty puddle can send your dress shoes to a soggy grave. But now, you can fight back. At its Milan fashion show, Prada unveiled shoes that looked like they had old-school galoshes on them. Turns out the shoes are dipped in rubber—an innovation in the war on winter. But if you're looking to get in on the most practical style of the season for a little less coin, Swims makes rubbers in zippy colors that snap onto your brogues and don't cost a lot of bucks.